Down & distance
Top picks compared
| Pick | Product | Best for | |
|---|---|---|---|
| Top pick | Football Analytics Book | 4th down decisions, EPA and expected value in the NFL. | Check price → |
| Option | Wilson Football (Training) | Practice football for route running and play execution training. | Check price → |
| Option | Football Coaching Whiteboard | Draw plays, formations and down-and-distance strategies. | Check price → |
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Frequently asked questions
When should a team go for it on 4th down?
Modern analytics strongly favour going for it at 4th and 1-2 beyond the opponent's 40-yard line and at 4th and 1-4 in opponent territory below the 40. Most coaches are too conservative — the expected value of going for it outperforms punting or kicking in most of these situations.